Resources for Social Media Sales:
- http://venturebeat.com/2015/09/18/how-the-right-content-strategy-will-fill-your-sales-funnel-from-top-to-bottom/
- http://about.americanexpress.com/news/docs/2012x/axp_2012gcsb_us.pdf
- http://insight.venturebeat.com/report/digital-pitchforks-turning-social-media-complaints-brand-wins
- https://hbr.org/2012/12/turn-customer-care-into-social/
- http://www.conversocial.com/blog/forrester-research-shows-companies-must-crack-social-customer-service-in-order-to-survive#.Vi7Eca6rQWr
- http://www.aberdeen.com/research/8578/ra-social-customer-service/content.aspx
- http://backlinko.com/keyword-research
- http://www.bain.com/Images/BAIN_BRIEF_Putting_social_media_to_work.pdf
- https://blog.kissmetrics.com/successful-social-media-profile/
- http://blog.peerindex.com/sentiment-analysis-does-it-matter/
- https://blog.twitter.com/2014/new-insights-on-how-followers-benefit-small-and-medium-sized-businesses
- http://blog.hubspot.com/marketing/stats-smb-social-media-list
- https://business.linkedin.com/content/dam/business/marketing-solutions/global/en_US/campaigns/pdfs/priming-the-economic-engine-ebook.pdf
- https://business.linkedin.com/sales-solutions/c/14/3/7-ways-sales-professionals-drive-revenue-with-social-selling