5 Ways to Create Fresh Content for Your Blog
Show your clients that you care
- No matter what industry you’re in, customer service needs to be a whole-company proposition if you’re to keep ringing up sales, experts say. Combine accessibility with sensitivity to your clients’ moods, know your competition inside-out and go the extra mile to keep your best customers not just happy but thrilled with your products and services. Inc.com
What you need more than ideas
- Creativity is a prerequisite for innovation, but it’s useful only if you’re also able to execute your big ideas, writes Vijay Govindarajan. Polls show that companies are generally better at generating ideas than at following through on them, and that means that innovators stand to reap far greater rewards by improving execution than by honing their creative skills. Harvard Business Review online/Vijay Govindarajan blog
Most of Facebook’s 500 million users are outside the U.S. But only a third of companies with revenues of more than $100 million each are using Facebook to connect with customers in local markets around the world, and 43% of all companies, according to a new study from Harris Interactive commissioned by social media marketing firm Buddy Media.
Infographic of the Day: How Your Favorite Websites Spy on You We all know, vaguely, that the websites we visit are tracking us with cookies and whatnot, silently scrapping data on how and where we surf. But when you see the facts all laid out for you, it’s gobsmacking. The Wall Street Journal just published the results.
FarmVille helps sprout social-gaming craze
- Gaming is now more popular than e-mail and is surpassed only by social networking, Nielsen reports. The pastime has attracted more than 200 million Internet users, due in part to the explosive growth of games such as FarmVille and Words With Friends that appeal to a broad demographic, including many women. Players such as 31-year-old Angela Shields say the games offer a way to keep in touch with friends that is “more fun than e-mail.” The Washington Post