Developing a successful email marketing strategy is a key component for many organizations. 720MEDIA can help you create & send messages that get results! Contact us today about your email marketing needs.

Here are some interesting statistics from EmailStatCenter.com for you to consider:

• Only 50% of the email professionals surveyed reported that they use metrics for budgeting and forecasting purposes. source: EmailStatCenter.com, “State of Email Metrics Survey” (2007)

• Wednesday was the best day of the week in the third quarter of 2007 to send email in terms of click (3.9%) and open rates (25.4%). source: eROI (2007

• 60 percent of business decision makers said Internet and email are the best ways for advertisers to reach them. source: Jupiter Research (2007)

• Email advertising spending will grow from an estimated $338 million in 2006 to $616 million in 2011, a six-year increase of 82% – but only half the rate of overall online ad spending. source: eMarketer (2007)

If you need help implementing your email marketing strategy, please click here to contact 720MEDIA. We look forward to helping you achieve results that matter to your business.

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“The primary reason that e-newsletters are so powerful is because they provide a systematic means for growing and maintaining relationships. It’s not because they’re cheap or trackable or clickable or forwardable, although they certainly are all those things.”

-Quote by marketing author Michael J. Katz